DoSomething & Star Trek Team Up to Launch “Boldly Go Green” Campaign

DoSomething, the nation’s hub for youth-centered leadership and service, is partnering with “Star Trek,” Star Trek: Starfleet Academy, and Paramount+ to equip young people across the country to take action for the planet through Boldly Go Green, a multi-city environmental campaign launching in January 2026.

The partnership celebrates the 60th anniversary of “Star Trek,” one of the world’s most enduring franchises built on exploration, optimism, and a vision for a better future, alongside the upcoming January 15, 2026, premiere of Star Trek: Starfleet Academy, which follows a new generation of cadets as they train to become the leaders of tomorrow.

On Saturday, January 24, 2026, thousands of young people nationwide will take part in climate-focused service missions inspired by the values central to Starfleet Academy – courage, curiosity, leadership, and a commitment to building a more just and sustainable galaxy.

Two flagship events will anchor the national effort – one in Los Angeles hosted by the Paramount team and one in New York City hosted by DoSomething. Young people across the country will also have the opportunity to host or join community-led events in their own neighborhoods, earn volunteer credits and be eligible for a $1,500 scholarship.

Wherever they are, young people are invited to show up, give back, and Boldly Go Green through one of three mission-themed volunteer actions designed to generate measurable environmental impact. The first mission, Green Up Your Community, invites participants to join or lead a tree planting and reforestation event with a step-by-step guide to support planning and participation. The second mission, Give Your Clothes a Second Life, focuses on reducing textile waste by encouraging young people to host or attend an upcycling clothing drive that transforms old garments into fresh, sustainable looks. The third mission, Give Warmth & Comfort, supports local animal shelters by collecting upcycled blankets and towels to provide warmth, care, and essential comfort for animals in need.

“Star Trek has always encouraged us to imagine a future grounded in exploration, empathy, and the courage to take action. Boldly Go Green brings those values to life in communities across the country and gives young people the tools they need to lead,” said DeNora Geatchew, CEO of DoSomething. “We’re proud to partner on a campaign that doesn’t just celebrate Starfleet Academy’s next generation of leaders, but empowers real-world young leaders to create meaningful environmental change in their communities.”

For six decades, “Star Trek” has inspired generations through stories that challenge assumptions and invite viewers to envision a brighter tomorrow. Star Trek: Starfleet Academy, premiering January 15, 2026, continues that legacy by following an ambitious class of cadets as they navigate intense training, complex relationships, and high-stakes missions that shape them into the leaders of the future.

Watch the official Starfleet Academy trailer here: https://www.youtube.com/embed/rHDDzcyNWGs