45 LinkedIn Writing Prompts

By Marina Krivonossova on February 15, 2021

Whether you’re a student, a recent grad, or a more experienced professional, you’ve probably heard that you’d benefit from getting active on LinkedIn. But when your social media expertise doesn’t extend beyond less professional platforms like Snapchat, Instagram, and TikTok, you’re probably left confused about where to begin your LinkedIn journey. Once you make it beyond the basics of building your profile to include your education, work, and volunteer experience, you need to do arguably the most important thing: start writing.

LinkedIn gives you the freedom to build your own personal brand — the way you want the world to see you — by writing posts on whatever topics you’d like to address. As a writer, I know first and foremost how difficult it can be to get started. That’s why I’m here to offer you 45 unique post prompts to get you started on your professional self-marketing journey. I’ve split prompts up into three categories to help you find the right ones for your specific interests and needs.

Personal: Relating specifically to you — your experiences, your thoughts, and your story. Posts on personal topics remind your audience that you’re not just some vague entity on LinkedIn — you’re a person, just like them.

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1. What’s the biggest challenge you’ve overcome?

2. If you could go back, what advice would you give to your 12-year-old self?

3. Ten years ago, did you ever see your life turning out the way it has?

4. What influence has family pressure played on your personal choices?

5. What matters more to you: wealth or happiness?

6. Are you afraid of getting old, or do you look forward to it?

7. What’s the biggest risk you’ve taken, and what was the outcome?

8. What’s the biggest mistake you’ve made?

9. Do you have any regrets?

10. Do you think there are more benefits or downsides to social media use?

11. When was the first time in your life you truly felt independent?

12. What’s the kindest thing someone has ever done for you?

13. What do you think is the most important thing in life?

14. What’s the best/worst piece of advice you’ve ever received?

15. Did you have a role model growing up?

16. What factors contributed to building/destroying your self-confidence growing up?

17. Do you think trust needs to be earned, or should it be a given from the start?

18. What’s more important in a person — kindness or intelligence?

19. At what point in your life did you feel like you were at your all-time low/high?

20. Do you worry about what others think of you?

21. Do you think you’re a judgmental person?

22. Do you find that first impressions matter?

23. How important to you are friendships and other personal relationships?

Education: Relating to your educational experiences, whether you went to college or not. These could relate to teachers you had, classes you took, and decisions pertaining to education you made.

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24. What prompted you to study your major of choice?

25. What was the worst/best class you ever took in school?

26. Have you ever failed a class?

27. Have you ever dropped out or thought about doing so?

28. Are you/were you a good student in school and college?

29. Can a good professor make a boring class better?

30. Why did you decide to go to college or not go to college?

31. Do you think a degree is required to succeed in life?

32. Have you ever cheated on a test? Do you regret it?

33. What is/was the most important thing for you in school?

34. What factors did you consider when picking a college?

Work: Relating to your work experience and/or career plans. These could pertain to jobs you’ve had, jobs you want to have, what prepared you for the workforce, what failed to prepare you, etc.

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35. What’s the strangest odd job you’ve ever taken?

36. What factors do you consider when deciding whether or not to take a job?

37. What’s been your worst/best interview experience?

38. Have you ever taken a job you hated out of necessity?

39. Would you take a job you hated if it looked good on your resume?

40. What did you want to be when you grow up? How did those goals change with time?

41. Think of your dream career. Why is that what you want to do with life?

42. If money wasn’t an issue, would you still want to work?

43. Have you ever lied on your resume? Do you think most people have?

44. Would you take, or have you ever taken, a job outside of your field of interest?

45. What factors did you consider when deciding whether or not to take a job?

The most successful LinkedIn users I know are those who share a balance of personal and professional stories. However, you have to find the branding approach that works best for you — whether that means focusing strictly on the professional aspect, the personal aspect, or some sort of combination of both is for you to decide. There’s no “one size fits all” that will work for every LinkedIn newbie, so the best thing you can do is find your niche, decide on the approach you want to take and try writing on different topics. Consistency and determination are key when it comes to personal branding success on LinkedIn, so don’t get discouraged if your writing doesn’t take off from the very start! Just pick a new prompt, start writing, and see where your next post takes you. Now get out there and start building your personal brand!

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